The Advantages of Focus 360’s Focus Glass Networks for Advertisers
At Focus 360 we have one goal in mind: help clients maximize their returns. With AM/FM radio in large and small markets, Focus 360 provides clients with advertising that works.
Our Focus Glass technology system allows Focus 360 the ability to track individual ad plays at the ISCI level, allowing greater stewardship of every campaign.
Real-Time & Transparent Reporting
At Focus 360, we’re always looking for smarter ways to track and measure our clients’ radio campaigns. That’s where Focus Glass comes in. This custom‑built dashboard connects our Counterpoint planning system with Marketron and Wide Orbit, allowing our team to sync clearances and see campaign activity in real time. With Focus Glass, we get a clear view of every campaign’s performance—so our clients get better results.
